Gujia Home's AI Revolution: Over 8,000 AI Forms Driving Full-Chain Agile Evolution

Industry leaders are stepping into the same new river forged by AI.

"The era of AI experimentation is over; the era of AI reshaping businesses has begun," stated Arvind Krishna, Chairman of IBM, in September last year.

In the home furnishings industry, KUKa Home Co., Ltd. (hereinafter referred to as "KUKa") is at the forefront of this trend. Facing dual pressures from a weakening real estate market and segmented consumer demand, KUKa—founded over 40 years ago—has still delivered impressive results: in the first three quarters of 2025, the company achieved an 8.77% year-on-year increase in revenue and a 13.24% year-on-year growth in net profit.

Behind this sustained growth lies KUKa's belief in "systemic strength." Its professional management team consistently emphasizes confidence in long-term competitiveness built through systematic development, rather than relying on random inspiration.

This systemic capability stems largely from the company’s forward-looking strategy and steadfast investment in digital and intelligent transformation. Since establishing a strategic partnership with DingTalk in 2023, KUKa has led its comprehensive digital and intelligent transformation across all business chains with management digitization at the core.

Taking DingTalk's AI-powered spreadsheets as an example, KUKa’s management digitalization team has established a full-cycle support system encompassing "training, discovery, practice, and incentives." The first-ever "Digital Intelligence Tools—AI Spreadsheet" competition, held on December 15, 2025, concluded warmly amid applause and tangible achievements. Lu Chunhong, head of digitalization transformation, remarked—real change has only just begun.

Within merely three months, through collaboration between the management digitalization and business digitalization teams, the company has deployed more than 8,000 AI spreadsheets, with daily active users surpassing 2,500. These tools now cover core business scenarios across R&D, sales, online operations, store management, EHS, and more. Meanwhile, widespread adoption of various AI tools such as KUKa Smart Information Center, iWork, and AI avatars are collectively driving intelligent transformation throughout KUKa’s operational processes.

KUKa’s management digitalization team noted: "Tools like DingTalk’s AI spreadsheets have enabled seamless alignment from top management to frontline operations. Everyone is actively embracing change and continuously unleashing innovative energy."

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