
Why Digital Transformation Stalls for SMEs
A 2024 Hong Kong Trade Development Council survey reveals that over 60% of SMEs fail to effectively implement digital transformation, primarily due to shortages of technical talent, high development costs, and long project cycles. Traditional development methods often take months, while market demands shift within a week—this mismatch is eroding business competitiveness.
Retail stores still manually consolidate promotional data using Excel, missing real-time inventory adjustments; logistics companies rely on paper records for dispatching, increasing delay rates by an average of 18%; professional service teams waste nearly 70 hours monthly on administrative tasks. These are not isolated issues but collective efficiency losses caused by the lack of customized systems.
The real bottleneck isn't willingness—it's tools. When IT departments have a three-month backlog, optimal process improvement windows have already passed. The solution isn’t waiting for more engineers, but empowering frontline teams to build their own tools. This is precisely the core value of low-code technology: transforming application development from a closed technical domain into an open platform accessible to all employees.
What Is DingTalk Low-Code?
DingTalk’s low-code development platform is a visual application-building toolkit integrated within the DingTalk ecosystem. It enables non-technical users to rapidly assemble business systems through drag-and-drop interfaces—without writing a single line of code. More than just a technical tool, it accelerates organizational responsiveness.
- Form Engine: Uses dynamic field logic and conditional display to customize forms such as expense claims or purchase requests. This means employees can submit in one minute, while managers instantly access data—reducing paper errors and tracking overhead.
- Process Automation: Driven by BPMN-standard workflow models, streamlining approval flows. This means leave applications shorten from two days to two hours, and contract approvals drop by 70%, eliminating decision bottlenecks.
- Database Management: Built-in structured storage with relational capabilities supports multi-dimensional filtering and report generation. This means inventory, customer lists, and project progress become transparent, ending reliance on time-consuming Excel reconciliation.
- Cross-system Integration API: Offers standardized connectors to integrate accounting software, CRM, and even ERP systems. This means order status automatically syncs across warehouse and finance teams, breaking down data silos and boosting operational efficiency.
To date, DingTalk has been adopted by over 100,000 enterprises in Hong Kong, becoming a de facto standard for SME digital transformation. This is not merely a technology choice, but a strategic advantage in business agility.
Build an OA or Inventory System in One Day
According to the 2024 Asia-Pacific Digital Transformation Report, 73% of process delays stem from IT resource scheduling gaps. Teams using low-code platforms reduce development cycles from three weeks to under eight hours—operational autonomy directly translates into competitive speed.
Consider a mid-sized accounting firm that previously spent nearly 40 man-hours monthly tracking client document signatures. Using DingTalk, partners selected the “Document Approval Tracking” template, customized form fields (client name, document type, deadline, status) in just two hours. Business Value: Previously requiring outsourcing, now managers can adjust instantly—process optimization no longer stalls in scheduling meetings.
They then set up multi-level approval paths (Assistant → Manager → Partner), linked department groups for automated task notifications (with “sync upon completion” enabled). Errors dropped by 60%, communication and decision logs were archived automatically, meeting audit compliance requirements. Business Value: The system became a vehicle for transparency and accountability—not another data silo.
This “drag-and-build” capability fundamentally democratizes development. When finance, HR, and warehouse staff can rapidly prototype solutions, businesses continuously accumulate modular efficiency gains.
ROI and Real Cost Savings
For Hong Kong businesses, every month of delayed digital transformation results in an average loss of nearly HK$30,000 in operational value. Compared to traditional coding, DingTalk’s low-code development reduces costs by 70% and time investment by 90%. According to Gartner’s 2024 report, the average payback period is under six months—over five times faster than conventional development.
Take a local trading company with 50 employees: they previously spent HK$360,000 annually outsourcing an order tracking system, yet still faced at least two shipping errors monthly—costing HK$120,000 yearly. After adopting DingTalk, the procurement team built an app integrating warehouse, finance, and logistics statuses—all in one day. They eliminated outsourcing fees entirely and reduced human error to near zero. Result: Annual profit increased by nearly HK$480,000—equivalent to the output of two mid-level hires.
Even more critical are the hidden benefits: decision-making speed improved by 40%, cross-department collaboration satisfaction rose, and compliance audits are now automatically documented. When sales managers can instantly check inventory and respond to clients immediately, operational flexibility becomes the norm. This is not just about IT efficiency—it’s about returning technological control to business units, making everyone a driver of change.
Three-Step Strategy for Successful Implementation
To fully unlock low-code potential, adopt a systematic three-step approach: from “assessing needs” to “training seed users,” then “iterative rollout.” Measurable results can be achieved within six weeks.
Step One: Assess Needs—Identify repetitive, cross-departmental, and error-prone manual processes, such as store inventory checks, leave applications, or supplier quotation comparisons. These tasks can consume over 30% of management time (per 2024 local surveys). Start with non-technical departments like administration or HR—low risk, fast results, and ideal for building internal confidence.
Step Two: Train Seed Users—No need to hire engineers. Instead, identify influential “digital champions.” DingTalk offers Cantonese interface and free online training resources (e.g., the “7-Day Low-Code Starter Course” on DingTalk Academy), enabling non-technical staff to master basic modeling within five hours. Communication message: “No coding needed—just drag and drop components like designing an Excel sheet to automate your workflows.”
A chain tea beverage brand applied this model: its headquarters’ admin team first built a store inventory system, standardizing data formats across 30 outlets. Within three months, inventory time dropped by 60%, and accuracy rose to 98%. This wasn’t just a tech upgrade—it was a leap in decision speed: regional managers can now instantly allocate materials to capture peak afternoon tea demand.
Step Three: Iterative Rollout emphasizes “small steps, fast progress”: after launching the first app, gather feedback every two weeks and refine gradually, expanding functionality over time. Start your first pilot today—pick a process repeated three or more times monthly—and complete automation deployment within six weeks. Demonstrating over 50% efficiency gains firsthand is the best catalyst for organization-wide transformation.
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Using DingTalk: Before & After
Before
- × Team Chaos: Team members are all busy with their own tasks, standards are inconsistent, and the more communication there is, the more chaotic things become, leading to decreased motivation.
- × Info Silos: Important information is scattered across WhatsApp/group chats, emails, Excel spreadsheets, and numerous apps, often resulting in lost, missed, or misdirected messages.
- × Manual Workflow: Tasks are still handled manually: approvals, scheduling, repair requests, store visits, and reports are all slow, hindering frontline responsiveness.
- × Admin Burden: Clocking in, leave requests, overtime, and payroll are handled in different systems or calculated using spreadsheets, leading to time-consuming statistics and errors.
After
- ✓ Unified Platform: By using a unified platform to bring people and tasks together, communication flows smoothly, collaboration improves, and turnover rates are more easily reduced.
- ✓ Official Channel: Information has an "official channel": whoever is entitled to see it can see it, it can be tracked and reviewed, and there's no fear of messages being skipped.
- ✓ Digital Agility: Processes run online: approvals are faster, tasks are clearer, and store/on-site feedback is more timely, directly improving overall efficiency.
- ✓ Automated HR: Clocking in, leave requests, and overtime are automatically summarized, and attendance reports can be exported with one click for easy payroll calculation.
Operate smarter, spend less
Streamline ops, reduce costs, and keep HQ and frontline in sync—all in one platform.
9.5x
Operational efficiency
72%
Cost savings
35%
Faster team syncs
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